PipeStitchEvery review answered in two days
Every review gets a calm reply within two days.
The short version
- Who runs it: Whoever checks the shop email, every morning with coffee, for 5 minutes.
- Set it up once: about 20 minutes
- Check it’s working: Every review has a reply within 2 days. Once a month, scroll your Google Business Profile and Yelp reviews and count the ones without.
The short version
- Who runs it: Whoever checks the shop email, every morning with coffee, for 5 minutes.
- Set it up once: about 20 minutes
- Check it’s working: Every review has a reply within 2 days. Once a month, scroll your Google Business Profile and Yelp reviews and count the ones without.
What it costs you today: An unanswered review tells future customers you didn’t care enough to reply. A testy reply can cost more than the review.
What you’ll use
- Google Business Profilefree
- Yelpfree, if you’re listed
- Gmailfree
- Your AI assistantfree plan works
Set it up once
about 20 minutes
In Google Business Profile, open Notifications and switch on alerts for new reviews. Do the same in Yelp’s business settings if you’re listed there.
Save the prompt below as a saved chat called Review replies, with your one line about the business filled in.
Write down your rule for one-star reviews: the owner replies, never staff, and never on the day it came in.
Run it every time
Open the alert and copy the reviewer’s exact words.
Paste them under the saved prompt, and pick one of the three drafts.
Change one detail so it sounds like you, then read it out loud.
Post it in Google Business Profile or on Yelp, from your business account.
Copy this prompt
Fill in the one line about your business, then paste the review underneath.
You write review replies for my small business. I’ll paste a customer review below. Write three short replies I can choose from: 1) a warm thank-you, 2) one that apologizes and says plainly how we’ll make it right, and 3) one that politely moves the conversation to a phone call. Rules: sound like a real person, not a company; no excuses; don’t promise refunds or free work; two to four sentences each. My business, in one line: [describe what you do]. Here is the review:
The number to check
When not to use it
- A review mentions an injury, damage, or a legal threat. Reply with one line offering a phone call and nothing else, then call your insurer.
- A review is clearly fake or from a competitor. Report it to Google or Yelp first; replying makes it look real.
- You’re angry. Wait a day. This playbook has no step for “reply now.”
Privacy: Paste the review. Skip the reviewer’s name and any job or address details.
When you outgrow this
Want a hand setting this up? Get help →